Hongkong Telecom: Karaoke 0, Soccer 1.
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Hongkong Telecom owned the satellite receiving stations that brought telecasts of the Soccer World Cup to soccer-mad Hong Kong. Live. In the wee hours of the night. Which meant quite a few night time activities suffered, wives and friends were neglected and – as shown here – even karaoke machines gathered dust. Final score: everybody won.
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These ads for HongKong Telecom ran in English and in Cantonese/Traditional Chinese.